Posts featuring Jill Stanewick

Between Two Names: FanDuel vs. Draft Kings

With sports betting being legalized in more and more states, we’re seeing a lot more of the companies that offer it....

Lay of the Land: Faux Meat Naming Trends

As a life-long fan of faux meat, the proliferation of options (and improvements) in recent years has been awesome to...

Naming Terms Guide

We aim to make naming discussions straightforward, clear and fun. But we admit there’s a bit of jargon that...
April 17th, 2024

New Guide - Uncommon Ways to Unlock Creativity In Naming

What was a series of simple blog posts has ballooned into a 25-page booklet!Don't worry though — it's a...
March 26th, 2024

Uncommon Ways to Crack Open Creativity in Naming: “Time On Your Hands” Edition

If you’re working on naming something, there are tons of excellent digital resources at your fingertips. But...

Uncommon Ways to Crack Open Creativity in Naming: Bookshelf Edition

If you’re working on naming something, there are tons of excellent digital resources at your fingertips. But...

Uncommon Ways to Crack Open Creativity in Naming: Exercises Edition

If you’re working on naming something, there are tons of excellent digital resources at your fingertips. But...

Uncommon Ways to Crack Open Creativity in Naming: Mind-Wandering Edition

If you’re working on naming something, there are tons of excellent digital resources at your fingertips. But...

Lay of the Land: Aesthetic Baby Brands

Once upon a time, baby showers and nurseries were filled with pastel pinks and blues and yellows and greens;...